Onboarding
Introduce your app to your users right away.
Onboarding plays a very important part when it comes to user acquisition and converting your users to paying customers.
You should showcase your core features and hook your users so they can make an assumption about what your app has to offer even before they'll land on your dashboard.
You can read about why it's so important to have a perfect onboarding in this guide that talks about reviews and ratings.